Traction - Gino Wickman


By Gino Wickman

  • Release Date: 2012-04-03
  • Genre: Management & Leadership
Score: 4
From 150 Ratings


Do you have a grip on your business, or does your business have a grip on you?

All entrepreneurs and business leaders face similar frustrations—personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical. Discovered by more than 80,000 companies, the Entrepreneurial Operating System® is a practical method for achieving the business success you have always envisioned.

In Traction, you’ll learn the secrets of strengthening the six key components of your business. You’ll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses—and you can too.

For an illustrative, real-world lesson on how to apply Traction to your business, check out its companion book, Get A Grip.


  • Comprehensive

    By zeqinghong
    Not agreeing with some options but the knowledge is comprehensive for beginners.
  • Traction

    By Bar10der2step
    Great book and we have begun with an EOS implementer for additional help. I've spoken with several business owners who have used traction and all have said it's the best process out there. With great planning, vision and right people, right seats, we'll be using this for years to come as we grow. Thank you, Gino!
  • Absolute MUST-READ

    By GeoBando
    Enough said.